Here's we you can position yourself effectively in the market:

• Expertise: Highlight your expertise in PHP development. Showcase your team's proficiency in building robust and scalable web applications using PHP.
• Experience: Emphasize your experience with PHP. Detail the number of years your team has been working with PHP, along with any notable projects you've completed successfully.
• Custom Development: Communicate your ability to provide custom PHP development tailored to the unique requirements of each client. Showcase examples of custom solutions you've built using PHP, such as content management systems (CMS), e-commerce platforms, or enterprise applications.
• Frameworks and CMS: If applicable, highlight your experience with popular PHP frameworks and CMS platforms such as Laravel, Symfony, CodeIgniter, WordPress, Drupal, or Joomla. Discuss your proficiency in leveraging these frameworks and platforms to accelerate development and enhance functionality.
• Database Management: Showcase your ability to work with relational databases commonly used in PHP development, such as MySQL, PostgreSQL, or MariaDB. Discuss your expertise in database design, optimization, and management.
• Security: Emphasize your commitment to security in PHP development. Discuss your approach to implementing secure coding practices, data encryption, user authentication, and protection against common web vulnerabilities.
• Performance Optimization: Highlight your capability to optimize the performance of PHP applications. Discuss techniques you employ to minimize load times, improve query efficiency, and enhance overall responsiveness.
• Responsive Design: Showcase your ability to develop PHP applications with responsive design principles, ensuring a seamless user experience across various devices and screen sizes.
• Integration Services: Highlight your experience in integrating PHP applications with backend technologies, APIs, and third-party services. Discuss your proficiency in working with RESTful APIs, SOAP services, and other integration protocols.
• Testing and Quality Assurance: Communicate your dedication to quality by detailing your testing and quality assurance processes for PHP applications. Discuss how you ensure that applications are thoroughly tested and bug-free before deployment.
• Support and Maintenance: Demonstrate your commitment to providing ongoing support and maintenance for PHP applications post-launch. Outline your support packages and response times for addressing issues and implementing updates.